SimX

SimX wanted holiday gifts for employees that centered around a specific branded YETI®, while still feeling thoughtful, elevated, and broadly appealing to a diverse group of recipients. The goal was a holiday box that felt on-brand, design-forward, and genuinely useful—without leaning too hard into novelty or filler.

Our Approach

Starting with the exact YETI® SimX specified, we built out the rest of the gift to complement it with items that balanced brand presence and everyday usability. We designed a fully custom blanket using SimX’s precise brand colors and a bespoke stripe pattern, creating a standout branded piece that felt intentional rather than promotional.

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To round out the kit, we layered in premium, universally enjoyed items—including artisanal snacks and sweets, an embossed leather luggage tag, and a holographic SimX sticker for a playful finishing touch. The entire experience was packaged in bold, fully custom mailer boxes printed inside and out to reinforce the brand from the moment the box arrived.

1. Sourcing of a specific branded YETI® as the anchor item
2. Custom-designed blanket featuring SimX’s exact brand colors and pattern
   
3. Curated mix of premium food items and accessories for broad appeal
   
4. Custom-designed mailer boxes printed inside and out
   
5. Assembly and fulfillment for approximately 100 employee gifts