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Gifting Insider

A woman records a video reviewing cosmetics. She holds one of the bottles up to a ring light; the other products are in a mailer box in front of her on a desk.

How To Make PR Mailers & Influencer Gifts That Get Noticed

This is your sign to stop sending mediocre PR mailers. You’ve seen them. The cinematic unboxings. The glowing Instagram Stories. The coveted front-row seat to...
A woman in a teal blazer eats popcorn in front of a water cooler in an office.

How to Nail Corporate Food Gifts (& Avoid The Sad Snack Box)

Corporate food gifts can go horribly wrong—but if you follow a few simple rules, they can go wonderfully right. Here's how to send edible gifts...
Corporate swag ideas that don't suck, featuring a branded T-shirt, socks, card, stickers, Rice Krispie Treat cookie and chocolate bar.

The Ultimate Guide to Swag That Doesn’t Suck

Tired of cheap swag that ends up in the trash? Discover smart, strategic corporate swag ideas that people actually want to keep. From events to...
A stack of four gift boxes in different colors, each with a label describing what value they represent.

How to Gift with Purpose: The Corporate Guide to Values-Based Gifts

Values-based gifts aren't performative; it’s an opportunity to show up in a consistent, human, and memorable way. Here's how - and when - do to...
A group of professionals sit in an orange auditorium holding identical purple gift boxes on their laps.

How to Give Great Group Gifts (and not screw it up)

A collection of best practices, tips, tricks and real-life examples that will help you nail your next group gifting project. ...
A young woman sits on mustard yellow carpet in front of mustard yellow curtains, holding a white water bottle. She is looking at it with disappointment. A kraft box sits in front of her.

The Number One Mistake Clients Make With Client Gifts

“But ... how does it help my brand if I’m sending someone else’s product?” The short answer? Because that’s what makes a client gift feel...
Event gift bag for an ai conference with socks that look like beer, a candle that looks like a tomato, a stress toy that looks like a bagel and soap that looks like a croissant.

4 ways to make your event gifts feel thoughtful (with examples)

We give you 4 easy ways to stop handing out junk and start gifting with purpose - plus real-life examples and extra ideas, best practices...